Good afternoon, everyone, and welcome to the Session Partnering for Success. We will get started shortly. On the right side of your screen, you will see a window with a chat Q and A feedback and notes tab. You can use the chat box to chat with other attendees, but please use the Q&A box to send questions and for the presenter. You can also upload questions in the Q&A panel if you would like to see the question answered. And at the end of the session, we will answer as many questions as we can. The Notes tab is there for you to keep your own notes during the session if you would like to. And we also ask that you complete the brief evaluation found in the feedback tab at the end of the session. We use session feedback to continue improving what we offer, so we truly appreciate you taking the time to fill that out. And without further ado, please join me in welcoming our presenter, Salvador Beltran del Rio Madrid. Hello. Good afternoon. Thanks for the opportunity for for CASE to invite me to present what we are doing here at University of PanAmericana in Mexico City. It's a pleasure. I have been a member of CASE, we have been member of CASE for several years and we have attended many of your different Congresses seminars, training sessions, etc.. So I am good friend and full believer of what you doing. CASE Thank you very much for the opportunity. So let me start by first to give you a brief presentation of what we are as a university. We are only PanAmericana. We were founded in 1967 as under the name of Instituto PanAmericana Universidad, in 1978, we were certify as a university and we changed the name to Universidad PanAmericana. We are we also have a system under our system, which is the PanAmericana, the IPADE business school, which is ranked number one business school in Latin America. We have three campuses in Mexico, one here in Mexico City, one in Guadalajara, and one in Aguascalientes in the central part of the country. In the case of Mexico City, we are building a new location and new campus in the northwest part of the city of Mexico City in the area called Bosque Real. The mission of our university is to educate individuals in a way that inspires them to seek its roots. Committed to me, promoting Christian Humanism and thus contributing to building a better world. Our institutional principles, our persons, Central Location, The search for truth through scientific rigor, education that promotes freedom and responsibility, respect for human dignity and careful work guided by sense of excellence and service to others. We have it. I'm I'm in the main campus in Mexico City so that I'm going to talk about our our campus here in Mexico City. U.S. PanAmericana, Mexico City. In some case, I will mention the the the other campus as well: Guadalajara and Aguascalientes and here we have 7800 students with 1500 professors, 20 different undergrad graduate degrees, as well as 78 graduate degrees. We have 185 international agreements with of which 27 of them are with U.S. universities. Most of our students have some kind of scholarship in some kind or in some in some way or another, ranging from ten to 10% to 80%, which is we have a budget for for scholarship for our students of around 30 us million dollars, which is a quarter of our total budget, which is just for for scholarships. We have 150 scholarship for students from rural or poor communities. These these students come all the way from elementary school, secondary school, high school with some scholarship, not not from our university, but from from different NGOs or for or study. They support different schools in rural and poor communities in in some state of the country. These scholarships include not just the the tuition, but in some cases they go over and support them with room and board, for example. That's the case, for example. Also, we have some corporations and foundations who support us. For example, the Deloitte, Deloitte give us 100% tuition and 100% cover for students that they select 30 students and they give them full support for Rome board and other expenses that they then they may have talking about our office. Our our office is de Desarrollo Institucional our institutional development Office or Advancement office. I'm the director of the of these office and have an assistant director and we have alumni career services and fundraising. We have 30,000 alumni as a total, including Guadalajara and Aguascalientes until we are over 5 to 50000 I'm sorry 50,000 alumni so we have international chapters in Houston, Dallas, Washington, D.C., Miami, Seattle, Toronto, London, Amsterdam and Madrid in the national area, along with my our, our colleagues from Guadalajara they have also their own chapters abroad and in Mexico. And same with I was clients. In the case of kid, it we have in OC we have kid in Mexico City of course and we have some chapters based on from the school, the engineering school, the law school, the business and finance, etc.. This is these are these are some of the picture that we have of the I'm sorry, of the of the different chapters we have. We have, as I mentioned, ten international chapters and four national chapters in different location. There are some photographs from last year and early this year and very recently just we just have a meeting a couple of weeks ago in Miami with our alumni in Miami talking about the the main purpose of of of this presentation is to talk about our efforts in fundraising. First, we established we created a fund that fondazione will be published in December 2011. It was the first fund raising as it was the first fundraising campaign, which the main objective was to create a to to to build a new campus in Mexico City. I'm going to show you some pictures of the new campus. We acquire a hundred acres of land in Bosque Real. And again, it's in the north west part of the city. And the construction of the of the first building of two 32,000 square feet. The our main purpose of of the is to create the philanthropic culture which in the paid community we don't have that experience in until we hear some information from these past. We're giving an index for the full table on. We are not a philanthropic or giving culture. We don't have the philanthropic or giving culture in Latin America. So we need we need to move on. If you see here, Mexico is in the 37th place out of list of 100 and something countries. Indonesia, Kenya and the United States are in the first three places. Brazil is the four Latin American country with 18%, then Argentina and 20 in 88, even fifth place, sorry, and Argentina in 21st place. Mexico again, is in the 37th place. So while we we have learned from CASE from the different countries that we we have been in in taking in last year we hosted a congress for Latin America universities here in Mexico City with CASE And among the different topics was the request and the need to create a philanthropic and the culture of giving in particularly for education and specifically for higher education. During the training program of Diplomat, all the preparation, the fund, those we hear the different professors speakers too. It requires a great effort in order to move on into the creation of these philanthropic culture in the region. There is no such culture as seen in the in the U.S. I'm I'm going to show you here and I studied degree at Harvard Law School many years ago, and I still receive every single year the request from the dean as to support the general fund. And they send it with with the save is requesting how much I want to give and where I want to give. It is for the general fund for the Clinics program of public service or for for another or another purposes. So that's something that we hear constantly. And in Mexico, we have been some we have some experiences not as a university, which we are pretty young in this. Therefore we are in the first steps again. Let me return to the Foundation of UP-IPADE. Was 2011 the first effort in that direction to in order to to raise money to buy the land first to construct the new campus, the first building, etc.. So the the idea is to to again to to create this is the the building of PanAmericana. It's already constructed. But but it's in a in an area which needs to be in which we want to create more schools. This is a small place a little over 2000 I'm sorry 200. It's limited to may give you the correct to be correct is it's 32,000 square feet of this building that I'm showing to you. 32,000 square feet. So the idea is to move on in this specific place to construct the whole campus, the new schools, the new labs, the new sport areas, soccer field, basketball arena, etc., etc.. This this is the our next step is to build the new School of Medicine at Ciudad PanAmericana By the way, we are ranking number one is School of Medicine in the whole country, including private and private and public universities. So just for this, therefore, we need to to raise around 50 million, 50 million U.S. dollars in order to to be able to construct. And the idea is to start building these new place for the for the School of Medicine by the end of this specific year. We are we have some support from different private donors who are committed to in order to build this new place for the for the School of medicine but also in addition to infrastructure in addition to scholarship. We also want to build a strong endowment that will allow us to move on more research. We are doing fine, but we need to do much better. We are. We have an obligation to 169 publications, indexed publications, and in 40, 44 until now, and this is just just sitting here, we have 88 members of our national research system. We had ten professors, a research professor moving in in that direction, but we have already 59 in what we call it, level nine of the of these these national disorders system, 11 more in the level two and 711 three. And we have one professor as a member of us emeritus, the the revista topicsos have been is a Q3 and Q2 in Scopus. So again it's it's a funding for infrastructure is funding for new and to to to improve our infrastructure but also in research and also we are very much committee in in in we have a committee committed in in social impact. We want to help communities that have or situation in not just in education but also in health in our in for example, we have a very strong support from the law school. We has a a good a group of students and professors committed to advise and to help people who have had some kind of legal problems in order to solve them pro-bono pro-bonos, for example, the School of Medicine, also had some presence in different community with community services in the state or Guerrero in that very poor area of the state of Guerrero. The work that was created, the the trauma clinic at Mass Medicine, since this was started in 1998, we have presence in our indigenous community. Savoie In the state of Mexico, Mexico, also in Mexico City, still in Mexico, had the Medially, a school also in here with the support of the MAPFRE Foundation from Spain. We have a clinic with professors and doctors who gave them also health attention as well as legal attention in that specific, etc.. So we have more and more of these. Same for here. You can see not just in this in this map, not just what we do from the from the medical school, but also from the legal did the law school, but also from our students have very much committed for social services, enforcement or community services. So they they work very much with students and personnel in that regard as as again, as part of our effort to to create these these for this culture of fundraising and to the culture of giving specifically for higher education. We are actively a member of the. I know, yes, I know. You see the Association of Universities in Mexico. We have more than a hundred members of this association, public universities, private universities. But within ANUIES, there is a group who works in in order to raise and to do fundraising which we are working in order to find out, to find out the the possibility of finding new ways to improve true fundraising culture, true patterns and research, as well as other universities are doing in the in other parts of the world. In addition to our experience with K, we also exchange experiences on advancement, fundraising, philanthropy, culture with other universities in the US, Spain and Latin America. We have been hosting, as I mentioned last year, in March of last year, a Congress here in Mexico City and this campus that I mentioned in both Carryall. We also recently attended the Cartagena case, Congress we are going to attend in a few weeks the summit of Leaders Case summit of leaders in New York City. We were last year we attended the Chicago summit also last year. So we are very active, not just out along Mexi-- I'm sorry. I know. Yes, I'm sorry. I know. Yes. But also under the umbrella of CASE with support from different institutions including Banco Santander and other institutions which support us. So that's the the idea I wanted to to share with you this this afternoon, early this afternoon. So I'm open to, to the Q&A session. So please let me know. All right. Thank you so much for that wonderful presentation. We are still waiting for some questions to come in. All right. Just a reminder to please drop your questions into the Q&A function. All right. Here we have our first question. How did you start the conversation? If there is no culture of giving? Thank you. Thank you. Okay. Well, that that's that's a good question. The first of all, what we what we do is to to for example, let me let me explain to you what we do are doing here, not not outside yet, but here at the university is, for example, we we need to create this culture of giving and supporting, not just outside with persons who are able and willing to give us support for the specific projects. For example, in fact, I you mentioned, but we have some projects from the engineering school related to Space Lab with M.I.T. and NASA with we have in the School of Medicine for a school of of Medicine, but also in the School of Music. In the School of Music, we have persons who are studying music. We are coming from a very poor is poor communities. So they they need not just a full tuition, but also the full support from the university. So just to mention these examples in addition and answering your question, the specific question we for example, in the case of our our professors and staff, one thing that we start by telling them, your kids, your yourself, you were you have some kind of scholarship as some point of your career during your studies here at the university or your kid did or as well my my son as well my daughter they my son studied a graduate study in government and my daughter studied a bachelor degree in psychology here at the university. And they have a scholarship from the university. So the idea is to convince my colleagues from from other areas at the university to say, okay, as you were able to obtain this support from the university, you must give give back your your contribution could be symbolic contribution, but could be a contribution to you can give to to to the university. That's one point the thing is that also we are very much explaining the philanthropic and the fundraising culture and the giving culture to to us. We have a project called Proyecto de Vida, which is our main campaign for in order to bring to raise some money. It was very, very successful during the COVID pandemic because a lot of our students were hurt in their finances of their family, but also in the health of their their parents or even themselves. So we were able to support them to continue their education without dropping out of the university. So it's a matter of of bringing a culture to to to bring to them good examples from abroad what you are doing in other universities in the United States or along along the the in Latin America. I will mentioned in the case of Mexico, they are some institutions who had been very successful in that regard. For example, let me just mention a couple of them. Tecnologico Monterrey. Monterrey Tech has a very good experience, is in fact, some of the professor that we have at the CASE training program on fundraising where from Monterrey Tech. The same happened with Universidad Ana‏huac, which is another university, very active member of CASE and also they have a good space. So we are moving in that direction. We are being able to to move a little by little, but in order to create this culture. I also we also had this philanthropic idea of of creating and convince them very, very important to bring a a an institutional case very clear very moving. I may well I don't want to to move the presentation but we can share of for example, in the School of Music they have great a very moving video on on the importance of supporting these people who are coming from very poor and needy and indigenous communities in the state of Walker, for example, who are great players already here. They graduate already from the school of Music and Fine Arts. So again, this is to move along. In the case of the New School of Medicine, in Bosque Real for example, the labs who are being built, who will be built in that they are specifically for responding to specific needs on cancer and AIDS, research on kidney problems, diabetes, etc., etc.. So that's what we call it, institutional case. It's not CASE, the council, but case to to create these these very moving is a very moving example of what you are going to do in or in helping and supporting students in research development of new location in the case of the new campus. Wonderful. Next question. What are the key takeaways that other small schools can use to help with partnering? Well, they they what they could also do is, is is something that we are chairing. We recently attended a seminar organized by the University of Navarra from Spain, but it was organized in Miami, which was closer for some colleagues from other universities from Latin America and we were very much and and a lot of institutions, NGOs attended with different purposes, and we were able to share with them what we have been learning out of the of the training station, out of the Congress, but also what we have been learning in our in our experience here at the University, for example, a lot of the fundation course gives for specifically for or as little child kids on their elementary school or secondary or even high school. We have a very, very good air experiences with them. For example, we have two efforts in high school, efforts in the state of Morelos College in Banana Difalco, who gave them a scholarship from schools for kids who are not not a single member of their family, have been able to to study, not to university, but even nothing, not even high school. So after they finish high school, for example, then we take them to talk to him to support him, to study higher education at the university here at the owners of PanAmericana, and and are in cases in which is the first person within their families or even within the community that is able to study. So the the this is is very moving and we have been able to to prove that through education you can move from a situation of of poor economic situation to go and to move one on the on the ladder and to to for example recently we have the the group of students from from these high schools who visited us first to be the president of the university but also to to to talk with with students who already finish it at the the university degree and our are already is studying a graduate studies here or abroad. So to prove them that they could move on last week we we have a meeting with 30 new students with the scholarshp from Deloitte who are moving to start their studies here at the university full tuition full room and board from from Deloitte with Deloitte’s support. Thank you. Next question. Have you noticed a shift in philanthropy in Mexico since you started this program? Yes, and yes, definitely. And I can tell you and give you some examples that the even though the the numbers were not very good, the once I tell you on the CAF world giving index. But yes we are moving a little bit later but we are moving it's it's a matter of also of of culture for example in the north part of Mexico or is is they have more this culture in the north part of Mexico here and in the central indeed Mexico City. We are moving in that direction. There are there is the Center for Philanthropy in Mexico. CEMEFI, which is also very much moving, are not just for higher education, but in general in order to support the different efforts, specifically on social, social and economic force to support people or families who don't have the economic and social capability to move on. Yeah, but definitely yes it's it's is had not been easy had not been in the in the case of of a study in Monterey, for example and the university in which I studied for example. Monterrey they have this culture they have these is also initiatives I also as as well as I did received from Harvard these requests from the Dean also or from the president of the university. I also receive from universidad Monterrey is the same. So it's it's a matter of those keep keep your effort keep questioning keep asking people to to to give people. I think that leads us to into our next great question which is have you found much success using current students stories like in letters or videos? And this participant said that they have started using videos to thank people and they are thinking of using them to ask, too. Yes, definitely. Yes. As I mentioned, we have some very moving videos from schools who are stunning medecine, who are studying law school, who are studying music. Here they are they finally study So, yes, definitely. And they are from rural and very poor communities in from the state, Oaxaca, Guerrero, Chiapas, and and definitely. Yes. And we we have been using that as an effort. In fact, we are creating right now an institutional video all from our office. We are about to launch it in the next few days to to to move this and to to to move it within the The university professors, alumni and also staff members, staff from the university In the case of alumni, for example, we are requesting and specifically that and this is something who has to do with the first question. We have been learning by example of what our alumni does in the different cities, different locations in which they are in Europe, London, Amsterdam, in the US, Dallas, Houston, they they are very much leading and we are very active participating in our campaigns in order to to support and to request more support for the scholarship again, and research, etc., etc.. In order to do we need to move on as in the US, and as in as you do in the US with to create a strong endowment is still very preliminary basis. We we are moving in that direction definitely. Thank you. All right. I think we have time for maybe just one more. So what are some of the best ideas that you've learned from your colleagues at other schools to help inspire people to support higher education? Yes, the the I mentioned already three of these universities. We but we have learned a lot from the universidad Al-Azhar. Now, for example, when you see ideas on this in Colombia, fueled time in Peru, in Mexico, in Mexico City, definitely in what we have been learning from from Monterrey, take again a who who has the strongest and largest endowment in Mexico is not compared with the university in the US, but is is is very good is very good even for US standards the the again I mentioned the university other and now work on university Monterrey just to mention two or more and for example said this university that indicate in located in the northern part of Mexico in Tijuana very much is building as we are new new infrastructure, new buildings, labs from the support of alumni and the business community located in in in in Tijuana and Mexicali in the northern part of Mexico. So also it also just to to to give you another idea, our business school IPADE just finished a few weeks ago their annual effort and they were very successful in order to bring this scholarship for the MBA program. They have four students who already finished higher education but move on on on on a master degree in business administration. So they were very, very much successful. So we are learning from other universities and from our business school who have been also very successful in this in this effort. That's great to hear. Thank you. All right, everyone. I think we're just about it time here, so I just wanted to thank you, Salvador, so much for a great presentation and thank you to all of the attendees for joining. Before you go, I just want to remind you, if you haven't yet completed the session evaluation, please do so. You may now return to the agenda to find your next session. But thank you again to Salvador. Thank you.

Salvador Beltran del Rio Madrid

University of PanAmericana

fundraising

philanthropic culture

Christian Humanism

campuses

programs

culture of giving