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CASE All Districts Online 2023
The Courage to be Creative
The Courage to be Creative
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Video Transcription
Video Summary
In the video, Anna Consie presents a session called "The Courage to Be Creative". She begins by thanking the audience for their participation and introduces herself as the Senior Director of Creative at Arizona State University. She emphasizes that creativity is not limited to a specific field but applies to all people. She explains that creativity is a field of study and is studied in neuroscience and psychology.<br /><br />Anna Consie discusses the different levels of creativity, from small "C" creativity like making a great birthday present to big "C" creativity like writing a speech or designing an experiment. She mentions that creativity is a highly desired leadership quality and that companies often struggle to find employees with strong creativity skills.<br /><br />She then shares various research findings, including a study that showed a 55% increase in new idea generation after engaging in creative exercises. She also provides tips on how to free one's creativity, such as demonstrating creativity, making creativity a habit, and reducing the seriousness around creativity.<br /><br />Anna Consie concludes the session by sharing her own practice called "Creative Fridays" where her team engages in creative exercises every other month. She suggests various activities for stimulating creativity, such as coloring in the mirror, drawing a horse, and designing the chair of your dreams. She encourages the audience to make creativity a habit and find ways to balance productivity with creative thinking.<br /><br />Overall, Anna Consie emphasizes the importance of creativity in various aspects of life and provides practical tips and activities to stimulate and express one's creativity.
Asset Caption
CASE Career Level: 2
CASE Competency: Strategic Thinking
Keywords
video
Anna Consie
The Courage to Be Creative
creativity
neuroscience
psychology
leadership quality
new idea generation
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