Employee Giving Campaigns-Employee Giving Campaigns

Video Transcription

Video Summary

The video is a webinar presented by the Council for Advancement and Support of Education on employee giving campaigns. The speakers are Jesse Pisors, Vice President for Advancement and External Relations at the University of Houston, Victoria, and Susan Summers, Director of Donor Relations at Lone Star College Foundation. They discuss the employee giving campaigns at their respective institutions and share strategies for success.<br /><br />Jesse Pisors discusses the employee giving campaign at the University of Houston, Victoria. He highlights the importance of employee giving in establishing a culture of philanthropy and creating unity among faculty and staff. He also emphasizes the focus on the number of employee donors rather than the dollar amount raised. He shares various quantitative metrics, such as participation rates and average amounts given, and highlights the significance of employee donors in the overall donor base.<br /><br />Susan Summers discusses the employee giving campaign at Lone Star College Foundation. She emphasizes the goals of the campaign, including partnering with the college in achieving student success, empowering employees, and achieving a high participation rate. She shares the history and progress of their employee giving campaign, including participation rates, average amounts raised, and pledge fulfillment. She also discusses the strategies and tactics employed, such as the campaign council, volunteer structure, training materials, marketing assets, and events and activities.<br /><br />The webinar concludes with both speakers expressing their appreciation for the opportunity to share their experiences and offer support to viewers. They encourage viewers to reach out for further conversation or access to materials.

Keywords

employee giving campaigns

University of Houston, Victoria

Lone Star College Foundation

philanthropy

participation rates

average amounts given

employee donors

strategies and tactics

campaign council