Maximize Your Board's Capacity & Impact Workshop-Board Engagement Activity

Board Engagement Activity - Elevator PItch (CCAF)

Pdf Summary

The document outlines a workshop designed for board members of the CCA Foundation and CCA Leadership to enhance their engagement and communication skills, particularly focusing on effective storytelling and delivering impactful elevator pitches. The workshop emphasizes creating connections through concise, engaging narratives that incorporate both statistics and personal stories, as these elements can increase engagement and support.<br /><br />The workshop includes an activity called "Why Do You Care Activator," where participants practice sharing personal stories about why they are committed to the board. This involves finding a partner, sharing stories, and debriefing to reflect on their experiences, considering how their presentation may change with different partners.<br /><br />An "Elevator Dialog Workshop" is a crucial segment of the training, teaching participants how to structure a brief but comprehensive pitch. The pitch includes an introduction (15-20 seconds), a body (30-60 seconds) detailing the impact of CCA’s work, and a close that prompts engagement. Key elements include striking an emotional chord, asking questions, and making a clear, specific ask. Participants are encouraged to avoid jargon and focus on clear communication.<br /><br />The document also highlights a "High Low Exercise," a reflective activity to help participants consider factors influencing donor decisions. They contemplate two potential donation amounts (high and low), exploring motivations that would lead them to give at their higher potential. Such motivations can include personal connections, matching gifts, or understanding the tangible impact of their contributions.<br /><br />Overall, the workshop aims to refine the participants' ability to communicate compelling narratives and build effective relationships with donors, helping to secure financial support for the foundation’s initiatives.

Keywords

workshop

board members

communication skills

storytelling

elevator pitches

personal stories

engagement

donor relationships

narratives

financial support