Summer Institute for Advancement Services Pre-Institute Sessions-Did Someone say data Metrics and outcomes

Did Someone say data Metrics and outcomes

Pdf Summary

The document is a summary of a session on metrics and outcomes in data analysis for alumni engagement and fundraising. The session was led by William L. Pierce and Sarah Schutt. The session aims to help participants understand the importance of data and how to use it effectively. <br /><br />The document starts with the top five takeaways from the session, which include becoming a data champion, starting small with available data, measuring both outputs and outcomes, not getting deterred by challenges, and using data to share impact and tell a story. <br /><br />The document discusses the landscape and challenges of a data-driven society, such as the availability of more data and the need for access and ownership. It emphasizes the importance of using data to inform decisions, measure progress, and differentiate oneself in their career. <br /><br />The document provides a roadmap for using data, including determining outcomes, avoiding pitfalls, and measuring progress. It explains the benefits of data in making decisions, identifying new opportunities, and clarifying resource allocation. <br /><br />The document then discusses the different modes of alumni engagement and the importance of measuring both outputs and outcomes. It explains that what to measure depends on institutional values, organizational priorities, and the goals one is trying to achieve. The document introduces terms such as success measure and key performance indicators (KPIs) as ways to evaluate progress. <br /><br />The document showcases examples of data analysis and measurement in alumni engagement, including tracking alumni affinity, recent graduate engagement strategies, and alumni giving rates. It suggests actions that participants can take, such as collaborating, capturing key activities, and starting small to identify segments with opportunities. <br /><br />The document ends with a call to action for participants to assess their data, get involved in data collection and analysis, keep it simple, find the fun in using data, and leverage the expertise of others in the field. It asks participants to reflect on their key takeaways from the session and to consider how they will begin their own data journey.

Keywords

metrics

outcomes

data analysis

alumni engagement

fundraising

starting small

measuring outcomes

challenges

success measure

data journey