Summer Institute for Advancement Services Pre-Institute Sessions-Impact Reporting Sarah Lawlor 2023

Impact Reporting Sarah Lawlor 2023

Pdf Summary

The document discusses the concept of impact reporting in the context of advancement services and fundraising. It explains that impact reporting refers to how philanthropic gifts are used and the difference they make in someone's life. The document mentions different types of impact reports, including narrative reports, financial reports, events, visuals, and miscellaneous sources. <br /><br />The document also highlights some stumbling blocks in creating effective impact reports, such as having no story to tell, insufficient resources, and passing the buck. It suggests strategies for creating reporting success, such as making gratitude an organizational value, focusing on the human beneficiary, and ensuring adequate system support. Flexibility in form and specificity in content are also emphasized.<br /><br />The document describes what successful impact reporting looks like, including satisfied donors, donors becoming advocates, and stewardship as a selling point. It also mentions the importance of compiled stories in building institutional pride and internal accountability and compliance enforcement. <br /><br />Additionally, the document discusses the future of impact reporting, noting the increasing importance of multimedia and online integration, the competitive advantage of great impact reporting, and the growing demands for specific reporting from donors.<br /><br />Overall, the document provides insights into the importance of impact reporting in fundraising and outlines strategies for successful reporting.

Keywords

impact reporting

advancement services

fundraising

philanthropic gifts

narrative reports

financial reports

events

visuals

insufficient resources

donors