OasisLMS

Foundations of Marketing and Communications
Designed for professionals new to educational marketing and communications, this on-demand onboarding course will provide the foundational knowledge needed to further your career and support your work.

Dive into the dynamic fields of marketing and communications, exploring how these distinct yet interconnected functions can be optimized to advance your institution's mission and strategic goals. Learn from industry experts and discover best practices for branding, public relations, crisis communications, and marketing campaigns. Gain insights into the essential skills of content creation, brand management, research, and digital strategy. Equip yourself with the knowledge to enhance your institution's reputation and engage key audiences effectively. 
CASE Competencies Provided
Industry and Sector Expertise
Strategic Thinking
Business and Financial Acumen
Integrity and Professionalism