From Engagement to Insights: Demonstrating the Value of Alumni Programs

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Online Meeting

Apr 28, 2026 2:00 PM - 3:00 PM CT

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Advancement teams are investing more than ever in digital communities, mentorship programs, and alumni engagement platforms. But one challenge remains constant: how do you clearly demonstrate the impact of those efforts?

Many institutions track activity — posts, logins, and participation — but struggle to translate that activity into meaningful insights that guide strategy and demonstrate ROI to leadership.

In this session, we’ll explore how advancement teams can move beyond simply tracking engagement to understanding what’s working, where momentum is building, and where programs should evolve.

We’ll discuss practical approaches for measuring alumni engagement impact, including how to:
- Identify the engagement metrics that actually matter for alumni programs
- Understand which content, initiatives, and communities drive participation
- Use engagement data to strengthen mentorship, volunteering, and career programs
- Translate platform activity into meaningful insights for leadership and stakeholders

We’ll also explore how modern analytics and reporting tools help institutions surface patterns in alumni engagement, uncover growth opportunities, and better demonstrate the value of their programs.

Josh Coyle, Product Manager, Gravyty

Josh Coyle is the Product Manager for Graduway, where he helps shape the future of community engagement for educational institutions and nonprofit organizations. Prior to joining Graduway, he served as Vice President of Operations and Customer Experience at Ivy.ai, where he focused on helping institutions deliver stronger user experiences and operational support. Following the merger of Ivy.ai, Ocelot, and Gravyty, Josh transitioned into product management, bringing together his background in customer experience, operations, and strategy to support the evolution of Graduway’s engagement platform. He is passionate about building products that strengthen institutional communities and create more meaningful connections.

Alexa Schwartz, Custom Success Manager, Gravyty

Alexa Schwartz connects higher education institutions and non-profit organizations with technology to support their goals for fundraising, engagement, mentoring, and enrollment as an Enterprise Customer Success Manager with Gravyty. Previously, she managed mentoring and professional development programming for the Rice University alumni and students and supported Tulane University students participating in intentional community engagement experiences in New Orleans and abroad. Alexa graduated from Tulane University with a MA in Spanish and a BA in Latin American Studies, Anthropology, and Spanish.