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The best giving days of 2023 (and how to replicate their success)
About the Webinar

Whether you’re a crowdfunding pro or launching a campaign for the first time, it can be tough to run an exciting giving day or annual fund campaign that keeps your community engaged, months beyond the day itself. 

Join us as we dive into what made the best giving days of 2023 successful and how you can implement those tactics to improve your 2024 giving day. 

During this virtual roundtable, you will discover:
  • How to leverage small teams for big impact with a collaborative planning process
  • How customizing the giving options and giving day experience keeps donors engaged
  • Reporting and benchmarking best practices from peer institutions for optimized year-over-year growth
After attending this webinar, you will be able to:
  • Articulate top trends in digital fundraising
  • Determine which tools are best at supporting lean teams
  • Construct personalized and interactive outreach tactics for donor engagement
  • Evaluate past performance in regards to industry-standard benchmarks to set growth targets for 2024 
About the Speakers
Joe McClanahan
Assistant Director, Enterprise Sales, Gravyty
Austin Mohn
Director of Customer Success, Gravyty
Alexa Schwartz
Enterprise Account Manager, Gravyty
CASE Career Level


Level 1 - Early Career (acquire knowledge about the common core of the advancement function for new professionals and mid-career professionals transitioning into advancement)


Level 2 - Emerging Early Career (develop technical, explicit knowledge in a chosen specialty and grow skills in the advancement competencies)


Level 3 - Practicing/maturing Mid-Career (work on achieving fluency in all aspects of advancement and grow leadership skills and gain a deeper understanding of ethics)

Level 4 - Senior/experienced Mid-Career (develop deep expertise in your discipline and your understanding of other disciplines)

Level 5 - Expert Seasoned Professional (develop an understanding of the role advancement plays in executing higher-level institutional strategy)

Level 6 - Leadership/Transforming Seasoned Professional (contribute with work that is more strategic than managerial and maintain a multidisciplinary understanding and portfolio)

CASE Competencies

Global and Cultural Competence
Working effectively with and for people from different geographies and cultural perspectives (Cultural intelligence, understanding bias, creating a safe work environment for all)


Integrity and Professionalism
Excellence in conduct representing oneself and one’s institution and the profession (Builds and maintains trust, ethical conduct, personal accountability, storytelling, effective communicator, presenter and facilitator)


Business and Financial Acumen
Understands the business situation and financial factors and takes responsibility for the best course of action (Data based decision making, financial fluency, institutional business knowledge, industry business knowledge)

Industry/Sector Expertise
Focused upon knowledge and skills requisite to specific domains of practice within the profession (Fundraising, Constituent and Alumni Relations, Marketing and Communications, Public Affairs and Government Relations, Management, Advancement Services)


Relationship Building
Effectively utilizing interpersonal skills to build and maintain strong professional relationships between the organization and internal and external stakeholders (Effectively engage volunteers and stakeholders, consensus building, collaboration and teamwork, stewardship, negotiation, conflict resolution, proactive relationship development)


Emotional Intelligence
Recognizing emotions and understanding how they impact you and others to guide thinking and behavior (Active listening, self-awareness, empathy, social awareness, social skill)


Strategic Thinking
Employs methods and processes to view a situation, assess factors, and create effective implementation plans with measurable results (Align strategy with action, critical thinking, innovative problem solving, change management, adaptability to complexity, strategic planning, understanding data and context, strategic stakeholder engagement)

Leading with vision and credibility, to effectively manage self, others and resources to achieve organizational impact.  The ability to define what the future should look like, align people with that vision, and influence others through authenticity and inspiration to make the vision happen despite obstacles. (Entrepreneurial, models’ engagement in advancement, manages ambiguity, future focused, executive presence, perseverance, courageous communicator, continuous learning)
Availability: No future session
Credit Offered:
1 CFRE Credit
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