Summer Institute for Communications and Marketing Pre-Institute Sessions-CASE Summer Institutes 2023_All Institutes Welcome and Collaboration Imperative

CASE Summer Institutes 2023_All Institutes Welcome and Collaboration Imperative

Pdf Summary

The document introduces CASE, an organization that aims to advance education and transform lives and society. They value professional excellence, integrity, and respect, and are committed to collaboration, inclusivity, and diversity. CASE operates globally, with branches in the US/Canada, Latin America, Asia Pacific, Europe, and emerging areas like the Middle East and Africa.<br /><br />CASE defines advancement as a strategic, integrated method of managing relationships with key constituents such as students, alumni, donors, government officials, media, and the community. They offer professional development opportunities through a six-level competency-based career journey, with four tracks focused on Advancement Services, Alumni Relations, Fundraising/Development, and Marketing and Communication.<br /><br />The document then highlights the Collaboration Imperative in Institutional Advancement, featuring speakers from various universities and colleges. They discuss the importance of collaboration in achieving shared goals such as reputation, fundraising, support, engagement, enrollment, transitions, and celebrations. The speakers pose several questions about collaboration in advancement, including its impact on meaningful engagement of donors, influence on the broader community, facilitation of smooth transitions during leadership changes, bridging the gap between various stakeholders, development of unique value propositions, and contribution to effective student recruitment.<br /><br />Interested parties are invited to ask additional questions for further discussion.

Keywords

CASE

education

professional excellence

collaboration

diversity

global

advancement

relationships

fundraising

student recruitment